All Seasons Ski & Summer Video
A new promotional video for the ski resort of Sauze d’Oulx in Italy. The video is a compilation of both winter ski and summer footage edited to produce a video showing what the resort has to offer all year round.
Posts
Winter Ski
winter promotional ski video / January 2017
A new promotional video for the ski resort of Sauze d’Oulx in Italy.
The video was edited in Premiere Pro and After effects, colour grading was done in Davinci Resolve.
Happy Sauze Video
alpine hapiness courtesy of Pharrell Williams
There’s been an outbreak of alpine happiness in the Italian ski resort of Sauze d’Oulx as we’ve been shooting the resort’s Happy video to help promote it in social media along with, of course, supporting the UN International Day of Happiness.
The video production team has included producer, Jill Couzens, who has been an absolute star in arranging, co-ordinating and managing which makes my job, dealing with the creative along with the technicalities in shooting the video, much easier.
Every kind of weather made an appearance – from bitterly cold blizzard conditions to bright sunshine by way of a little rain at lower levels. Being the winter season’s end was very useful in ensuring the “real” people working in the resort were available to take part – and take part they did with enthusiasm, energy and ideas.
More details soon – in the meantime here are a few screen shots to give a sample of La Vita Felice.
Life in LO-FI
** This post was originally published in 2012 and is now out of date! **
Adding an ability to shoot some images quickly and of enough quality for social media uses (Facebook, Google+) is useful in providing clients more “bang for their buck”. This shoot, for Ski Famille was in the ski resorts of Les Gets and Reberty in France, and, where time allowed, the brilliant quality of the Samsung Galaxy S2 was used to shoot some latest snow and resort view images for Facebook.
While phones (whether iPhone or whatever) can now provide high enough quality for this target, the images are still very much lo-fi; heavily processed and compressed jpgs in sRGB as opposed to the hi-fi Canon 5D MarkII images which are shot in RAW and carefully post-processed into the larger colour space of aRGB, colour-corrected, burned and dodged etc and have a much larger file size with quality photosites and pixel density.
Having said that, the ability to fulfil immediate social media needs using the smartphone camera is a boon and in demand. Having the ability to fulfil that demand with this phone is a pleasure and another weapon in the photographic armoury.
For more information about custom ski and property shoots for brochures, web and Facebook get in touch here
Ski Carving Cup
Ski carving cup being held high-up on the slopes of the Via Lattea (Milky Way) above Sauze d’Oulx, Italy, with a view of the snaking A32 autostrada towards Bardonecchia and France.
Ski Brochures II
Autumn always brings new ski brochures. As a photographer it is always nice to see how images you have taken for a brochure are used. Below are a few pages from the new Flexiski brochure 2011-12…
For more information on brochure/web photography and video get in touch here
Ski brochures I
Autumn always brings new ski brochures. As a photographer it is always nice to see how images you have taken for a brochure are used. Below are a couple of pages from the new Ski Famille brochure 2011-12…
And some of our favourite people images from the shoot (from hundreds!)
For more information on brochure/web photography and video get in touch here
Flexiski Courchevel
Images for this twin hotel launch (Le Chapteau and Hotel Saint Louis) were needed during the launch week for immediate web use as were the PR editorial images of the invited celebrities. In addition, images were needed for brochure and direct mail use at the end of the shoot. Interiors and exteriors were required along with mountain-top images of the Flexiski ski staff.
The emphasis was on the quality of the product and a desire for atmospheric, sometimes darker images in a semi chiaroscuro style.